Beginning on Dec. 1, 2023, NC Medicaid will cover people ages 19 through 64 years with higher incomes. You may be able to get health care coverage through Medicaid even if you didn’t qualify before. Learn more.

Choose Healthy Blue for your NC Medicaid Managed Care plan

Low- or no-cost health insurance with Healthy Blue

Since 1933, Blue Cross and Blue Shield of North Carolina has helped millions of North Carolinians get and stay healthy. With our Healthy Blue plan for Medicaid, we cover low-income adults and pregnant women. Put the Power of Blue℠ to work for you.

Benefits with Healthy Blue

Nothing is more important than keeping you and your family healthy. We offer the care you need, plus extra benefits just for our members. Some members may have a small copay for certain health care services or prescriptions.

Get the care you need from a doctor you choose. We have thousands of doctors in our plan, including many specialists. Your wellness visits (annual exams) are also covered. You won’t pay anything for these visits or the immunizations (shots) you need to stay healthy.
Your benefits include a wide range of prescription and over-the-counter (OTC) medicines. We can even deliver your medicines to your home.
If you must get care in the hospital, you’re covered. Benefits also include urgent and emergency care.
If you are pregnant, all your pregnancy care, including labor and delivery, is included in your benefits. Your newborn baby’s care is also covered.
Your benefits include routine eye exams and eyeglasses, if needed.

We know that health care is more than just doctor visits. As a Healthy Blue member, you have access to no-cost extras to help you live your best.

For kids and young adults

  • $50 annual credit for school supplies with completion of yearly well-child visit
  • Up to $150 for after-school activities
  • Free STEM puzzle set ― a fun way for kids to learn about science, technology, engineering and math
  • 24 hours of virtual tutoring for eligible members ages 6 to 18
  • $25 gift card to Foot Locker or Old Navy yearly for members in 11th or 12th grade with a 3.5 GPA or higher 

For getting around

  • Uber gift card
  • Free rides to doctor visits
  • Up to 10 rides to personal appointments for members who get long-term services and supports (LTSS)

For pregnant members and new moms

  • Rewards for going to doctor visits (up to $50)
  • Baby essentials catalog with choice of up to two (2) items for completing one (1) prenatal visit. Options include booster seat, stroller, breastfeeding support kit, safe sleep kit, and more.

For taking the next step

  • GED or high school equivalency exam voucher (up to $160 value)

For housing

  • Up to $500 to help qualified members move into permanent housing
  • Up to $200 to help qualified members cover any unexpected housing expenses, bills and rent
  • Up to $1,500 for qualified members to cover repairs or changes to help you stay in your home
  • Up to $500 allowance for qualified members to help cover the cost of a hotel post discharge

For your health

  • Up to $75 in yearly rewards for doctor visits
  • Three months of fresh fruits and veggies (up to $120 value) for qualifying members
  • Selection from one of two pre-packaged bundles for asthma relief (one adult or child kit)
  • Up to $25 for pain management products
  • 13-week voucher for WW® (formerly Weight Watchers)
  • Access to online fitness coach
  • Visits to the chiropractor
  • Acupuncture treatment
  • Cellphone with monthly data, minutes, and bonus minutes

Note: Some benefits have eligiblity requirements

Doctors and hospitals

The Healthy Blue provider network includes major hospital systems throughout the state. We work with thousands of doctors and experts to make getting medical care easier. Use our search tool to see all the providers in our plan.

How to join

Apply for NC Medicaid benefits

Medicaid helps low-income individuals aged 19-64, pregnant women, and children get health care coverage. You can apply in one of these ways:

Go online to North Carolina ePass

Call or visit your local DSS office. Find one near you

You can apply year-round. If you qualify, you can choose Healthy Blue as your health plan. For more information on how to apply, visit the North Carolina Department of Health and Human Services.

Choose your health plan

Once you are approved for benefits, you will be assigned to a health plan. You have 90 days to switch to the health plan of your choice. You can choose your health plan in one of these ways:

Go to to enroll online

Call the NC Medicaid Enrollment Broker at  833-870-5500 (TTY 833-870-5588), 7 a.m. to 5 p.m., Monday through Saturday

Fill out the enrollment form you receive in the mail


Get the free mobile app by searching for NC Medicaid Managed Care on Google Play or the App Store

If you need help choosing a plan, an independent team of enrollment specialists can give you more information about the health plans available to you. Call an enrollment specialist at 833-870-5500 (TTY 833-870-5588) or visit

Don’t miss your chance to choose the plan you want!